Michael J. Barber
Michael J. Barber is the Chief Marketing Officer at StarTech.com, leading innovative marketing strategies for global B2B solutions. With over 20 years of experience, he has guided teams at Grow Schools, Godfrey, and COHN, and consulted for brands like Johnson & Johnson and Ubisoft. Recognized by Marketo's Fearless 50, his work has appeared in The New York Times and Forbes. A sought after speaker, Michael shares insights on customer experience, email marketing, and digital strategy worldwide.Biography
Michael J. Barber is a distinguished marketing leader with over two decades of experience driving growth and innovation across global B2B organizations. Currently serving as the Chief Marketing Officer at StarTech.com, he leads a team dedicated to solving complex connectivity challenges for IT professionals. Under his leadership, StarTech.com has achieved recognition as one of Canada's Best Managed Companies and has received an EcoVadis Gold medal for sustainability and ethical business practices.
Prior to his role at StarTech.com, Michael held pivotal positions at Grow Schools, Godfrey, and COHN, where he led growth, brand, and creative teams. His strategic insights have benefited a diverse array of clients, including Aptean, Ithaca College, MeUndies, Johnson & Johnson, Ubisoft, JLG, and Johnson Controls. His work has been featured in prominent publications such as The New York Times, The Wall Street Journal, and Forbes.
Michael's career began at Mighty Interactive, the agency founded by Jay Baer. He later held leadership positions in strategy and planning at Sitewire, Nomadic Agency, and COHN before founding his consultancy, barber&hewitt. In 2018, barber&hewitt joined Godfrey, one of the largest B2B agencies in the United States.
An accomplished speaker, Michael has delivered keynotes across the globe, sharing his expertise on customer experience, email marketing, marketing automation, and digital strategy. His contributions to the field have been recognized by Marketo, which named him to its inaugural Fearless 50 list, honoring top marketers driving bold, fearless marketing and digital transformation.
Outside the professional sphere, Michael is an active board member for organizations such as SMYAL and Humane Pennsylvania. He holds a Bachelor of Arts in Communication from the University of Arizona. In his personal time, he indulges in his passions for donuts, cold brew, aviation, BMWs, the Arizona Wildcats, and his dog Manny.
Frequently Asked Questions
Michael J. Barber offers expert insights on customer experience, email marketing, marketing automation, digital strategy, and brand growth. His presentations draw from over 20 years of experience leading marketing teams and consulting for global B2B organizations.
Michael J. Barber is known for his engaging and practical speaking style. He combines real world examples with actionable strategies, ensuring that audiences leave with valuable takeaways they can implement immediately.
Yes, Michael J. Barber has delivered keynotes and presentations across the globe, including cities like Copenhagen, Berlin, Oslo, and various locations throughout the United States and Canada. His international experience allows him to connect with diverse audiences effectively.
Michael J. Barber has over 20 years of experience in marketing, having led teams at organizations such as Grow Schools, Godfrey, and COHN. He has also consulted for companies like Aptean, Ithaca College, MeUndies, Johnson & Johnson, Ubisoft, JLG, and Johnson Controls. His work has been featured in prominent publications including The New York Times, The Wall Street Journal, and Forbes.