Chris Wickson
Chris is a London based entrepreneur and founder of ReelFlow, his third startup after two successful exits. He co founded Akkroo, acquired for thirty four million dollars by Integrate, and launched RateMyPlacement.co.uk as a student, growing it into a market leading business. As a speaker and angel investor, Chris shares real world insights on scaling B2B SaaS startups, go to market strategy, and founder leadership. He is passionate about using short form video to reshape how businesses engage with modern B2B buyers.Biography
Chris is a seasoned entrepreneur and respected voice in the B2B SaaS landscape, known for building and scaling successful technology ventures from the ground up. Now on his third startup, Chris is the founder and CEO of ReelFlow, a platform transforming how companies engage with website visitors through interactive, short form video experiences. ReelFlow was born out of a clear insight into the changing nature of B2B buying, where anonymous research and digital self service dominate the journey. Chris believes websites must evolve from static, text heavy formats into dynamic, human centred experiences that reflect how buyers actually want to engage.
Prior to launching ReelFlow, Chris co founded Akkroo, an event technology company that revolutionised how businesses captured and acted on event leads. Under his leadership as CEO, Akkroo scaled rapidly before being acquired by US based MarTech company Integrate in a deal valued at thirty four million dollars. Chris continued with the company as General Manager for the EMEA region, playing a key leadership role through its growth phase and eventual majority investment by Audax Private Equity.
Chris's entrepreneurial journey began at university, where he co founded RMP Enterprise and launched RateMyPlacement.co.uk. What started as a student idea evolved into a suite of early careers products that remain market leading in the UK. Chris played an active role in the company’s growth before stepping back to chair the board as a minority shareholder, following a successful management buyout in 2022.
Beyond building startups, Chris shares his experience as an angel investor in both B2B SaaS ventures and climate focused innovation. He brings deep insight into product market fit, go to market strategy, and the human side of scaling businesses. A regular guest on startup podcasts and speaking panels, Chris is passionate about supporting early stage founders and giving back to the startup community.
After two successful exits, Chris brings a rare blend of strategic clarity, operational experience, and creative thinking to every venture he builds. Whether on stage or in the boardroom, Chris delivers honest lessons from his journey, grounded in curiosity, resilience, and a clear vision of the future of digital engagement.
Frequently Asked Questions
Chris Wickson has worked across event technology, education technology, and B2B marketing technology. His companies have served enterprise clients across multiple sectors, giving Chris a broad view of digital transformation, customer experience, and scalable growth strategies.
Having built and exited two startups, Chris Wickson brings an honest and experienced perspective to the stage. Chris is well known among B2B founders for blending strategic clarity with relatable lessons from the trenches of entrepreneurship. Chris does not just share theories, he shares what actually works.
Audiences can expect Chris Wickson to speak on entrepreneurship, startup growth, B2B SaaS strategy, and the evolving digital buying journey. Chris also covers product market fit, go to market planning, and how short form video can be used to reimagine website engagement. Every talk from Chris offers practical takeaways grounded in real experience.
Chris Wickson is a three time founder with two successful exits. He co founded RMP Enterprise and launched RateMyPlacement.co.uk while at university, then co founded Akkroo which was acquired by Integrate for thirty four million dollars. Chris is now building ReelFlow, a startup transforming B2B websites using interactive video.