Pete Meyers
Dr. Pete Meyers is the Marketing Scientist at Moz, renowned for creating MozCast and translating complex search data into meaningful insights. With a PhD in cognitive psychology and a background in software development, he brings a rare blend of technical expertise and communication skill to the SEO world. Through his writing, speaking, and research, Dr. Pete demystifies search engine behavior and empowers marketers with actionable data. His work continues to shape the industry’s understanding of Google and the evolving search landscape.Biography
Dr. Pete Meyers is one of the most uniquely positioned minds in digital marketing, bridging the gap between data science, psychology, and SEO strategy. Known to many simply as "Dr. Pete," he has spent over a decade as the Marketing Scientist at Moz, where he built and led the acclaimed MozCast project, one of the industry’s earliest and most enduring tools for tracking Google algorithm changes in real time. With a rare blend of creativity and scientific rigor, he has earned a reputation as a trusted voice on all things search engine behavior.
His work focuses on decoding the inner workings of Google, from algorithm updates to SERP feature evolution, and translating those complex findings into actionable insights for marketers, content creators, and developers. Dr. Pete has long believed that data means little unless it tells a story, and he excels in making technical SEO both accessible and engaging through his writing, speaking, and visual storytelling. As the architect behind numerous Moz research projects, his contributions have helped shape how the industry interprets the shifting landscape of search.
Dr. Pete’s journey is far from conventional. A cognitive psychologist by training, he earned his PhD before navigating the startup world, eventually discovering his passion for using data to inform and inspire marketing strategy. His eclectic background spans software development, content strategy, and behavioral science. This combination empowers him to ask the right questions, investigate hidden patterns, and challenge conventional thinking across the digital marketing world.
Frequently speaking at major industry events, Dr. Pete is as comfortable on stage as he is deep in a spreadsheet or building a custom visualization. Whether he is explaining the mysterious behavior of Google’s AI or using metaphor and humor to explore the psychology of search, his presentations are as enlightening as they are memorable.
From code to content, algorithms to audience behavior, Dr. Pete Meyers continues to push the boundaries of what SEO can be, blending art and science in pursuit of insights that matter.
Frequently Asked Questions
Dr. Pete Meyers speaks on a range of topics including Google algorithm updates, SERP feature evolution, data driven SEO, cognitive psychology in marketing, and the future of search. He is particularly known for making complex search engine behavior easy to understand through storytelling and visual insights.
Dr. Pete blends deep technical SEO expertise with cognitive psychology, storytelling, and original data research. His presentations are known for their clarity, humour, and memorable visuals, which make even the most complex SEO concepts accessible and engaging.
Dr. Pete Meyers is widely recognised as the architect of the MozCast Project and for his work tracking and explaining changes in Google's algorithm and search features.
Yes. Dr. Pete Meyers is the creator and architect of MozCast, a project that tracks changes in Google’s search results to help marketers understand algorithm volatility.