Alex Micol
Alex Micol is an international entrepreneur and advertising expert who built his first online community at age 12 and now leads Scalers, a marketing agency generating over $20 million annually. With 10,000+ campaigns run and $30 million in revenue in a single year, Alex specialises in VSLs, YouTube ads, and affiliate marketing. A sought after speaker at events like Affiliate World, he also founded ScalersMethod and ScalerPro to help others grow online businesses using the strategies that fuel his success.Biography
Alex Micol is a globally recognised entrepreneur and digital advertising expert who has redefined the world of performance marketing through innovation, scale, and precision. A self made success story, he began his entrepreneurial journey at the age of 12, building Facebook pages that rapidly amassed millions of followers. What began as a passion for community building soon transformed into a deeper understanding of digital monetisation, leading him into the world of affiliate marketing.
By the age of 18, Alex committed fully to growing a business in affiliate marketing, navigating early setbacks that included losing $40,000 without guidance or mentorship. Rather than giving up, he learned from those challenges and tested a range of digital business models including ecommerce, dropshipping, and cash on delivery. Through this experience, he uncovered the true power of affiliate marketing when paired with the right strategy, media buying knowledge, and scalable infrastructure.
Today, Alex is the founder of Scalers, a cutting edge marketing agency that has achieved over $20 million in annual revenue. He has launched and scaled multiple companies, driven by a sharp understanding of Video Sales Letters (VSLs), YouTube ads, and digital funnels. His campaigns have collectively generated over $30 million in a single year while maintaining a lean, high leverage work model.
Fluent in four languages and based in Munich, Alex is also the creator of ScalersMethod and ScalerPro, digital education programs that bring his insights to a growing community of marketers and entrepreneurs. With over 10,000 campaigns under his belt, including scaling one business to eight figures in just 40 days, his impact on the industry is undeniable. He frequently shares these insights at international conferences such as Affiliate World and Ad World.
Outside the boardroom, Alex is a passionate skydiver and thrill seeker. Whether building multimillion dollar companies or jumping from planes, he brings intensity, discipline, and fearlessness to everything he does.
Frequently Asked Questions
Alex began building online businesses at age 12, initially growing Facebook pages with millions of followers. He later discovered affiliate marketing and founded Scalers, a marketing agency group that now generates over $20 million annually. He has since launched educational platforms like ScalersMethod and ScalerPro.
Alex speaks on affiliate marketing, performance marketing, video sales letters (VSL), YouTube advertising, online business growth, and scaling digital companies. His talks often include insights into automation, campaign strategy, and his journey as a self made entrepreneur.
Yes, Alex is a regular speaker at leading global marketing conferences, including the Affiliate World Conference and Ad World Conference.
His talks are ideal for entrepreneurs, digital marketers, media buyers, startup founders, ecommerce professionals, and affiliate marketers. His insights are especially valuable to those looking to grow or scale their online business through paid ads and performance marketing.