Unspam 2025

Unspam returns in 2025 as the email conference for professionals who hate boring industry events. April 22 to 24, 2025 at the historic Lord Baltimore Hotel in Baltimore, this unconventional gathering delivers three days of unexpected content, inspiring speakers, and memorable experiences designed to revitalize how email marketers approach their craft.

Conference Experience

True to its reputation, Unspam 2025 promises an experience best summed up in three words: unexpected, unconventional, unforgettable. This isn’t your typical industry conference with predictable sessions and forgettable networking events. Instead, Unspam creates an engaging atmosphere where learning feels refreshing and connections happen naturally.

The venue itself reflects this distinctive approach. The Lord Baltimore Hotel stands as one of Baltimore’s most iconic landmarks, rich in history and grandeur. Opened in 1928, this stunning Art Deco hotel provides an elegant backdrop that balances timeless sophistication with modern amenities, creating the perfect setting for both learning and socializing.

Program Highlights

Unspam’s carefully curated program focuses on practical, innovative approaches to email marketing challenges. From the BRAVE Mindset framework presented by Lindsay Tjepkema to the ICE T Framework for experiment prioritization by Allison Bryant, each session delivers actionable insights without the corporate jargon or sales pitches common at other events.

The agenda balances thought provoking content with ample time for connection and reflection. Sessions explore diverse topics including text based email applications, email development challenges, accessibility misconceptions, localization strategies, and emotional triggers that drive user action. Each presentation offers fresh perspectives that challenge conventional thinking about email marketing.

Beyond traditional sessions, Unspam incorporates group activities, a welcome shindig at the Lord Baltimore Skybar, and a special dinner sponsored by Customer.io. These social components create natural opportunities for attendees to build meaningful relationships with peers who share their passion for email excellence.

Learning Approach

What truly distinguishes Unspam is its refreshing approach to learning. Rather than overwhelming attendees with back to back sessions, the schedule includes generous breaks for coffee, conversation, and reflection. This thoughtful pacing allows participants to absorb insights more effectively and engage more meaningfully with both content and fellow attendees.

The intimate setting encourages candid discussions about real challenges facing email marketers today. Speakers share not just success stories but also lessons learned from failures, creating an authentic learning environment where attendees gain practical wisdom they can immediately apply to their own programs.

Speakers Include:

  • Lindsay Tjepkema, Founder, Human Brands Win
  • Allison Bryant, Sr. Manager, Lifecycle Marketing, GlossGenius
  • Naomi West, Senior Product Marketing Manager, Parcel
  • Kelsey Yen, Lifecycle Marketing Manager, Really Good Emails + Beefree
  • Jessa Moon, Email Development Expert
  • Natalie Jackson, Director of Demand Generation, CBIZ
  • Rob Gaer, Senior Software Engineer, Email, Miro
  • Tylor Loposser, Associate Creative Director, Zeta Global
  • Sarah Gallardo, Lead Email Developer, Oracle
  • Anne Wave, Director, Lifecycle Marketing, Alma
  • Lianna Patch, Conversion Copywriter, Punchline Copy
  • Logan Sandrock Baird, Really Good Emails + Beefree

Unspam 2025 represents an essential opportunity for forward thinking email marketers seeking fresh inspiration and practical strategies. For professionals tired of conventional conferences that fail to deliver meaningful value, this unconventional gathering offers a refreshing alternative that promises to revitalize both their thinking and their email programs.

Topics

Content Marketing Email Marketing