IMPACT Live 2025
IMPACT Live 2025 stands as the definitive event for business leaders seeking to revolutionize their approach to marketing and sales. Taking place from April 14th to 16th, 2025 in Chicago, this transformative three day conference brings together CEOs, business owners, and marketing and sales leaders for an immersive exploration of strategies that transcend traditional industry norms.
Centered around the “Endless Customers” methodology, IMPACT Live offers attendees a proven system for becoming the most known and trusted brand in their market, regardless of industry, economic conditions, or competitive landscape. This powerful approach focuses on building trust and understanding today’s modern buyer in the AI era, creating a blueprint for sustainable business growth.
Conference Overview
IMPACT Live follows a single track format, allowing all 350+ attendees to experience expert led sessions covering innovative strategies in marketing, sales, and artificial intelligence. The event balances structured learning with multiple networking opportunities, connecting participants who share the journey toward creating endless customer acquisition systems.
Each day features carefully curated sessions designed to build upon one another, moving from foundational concepts to advanced implementation strategies. Attendees will discover how to create disruptive content, develop transparent sales approaches, optimize website performance, and leverage artificial intelligence to accelerate growth.
Key Topics Include
The conference addresses crucial areas for business transformation including the four pillars of a known and trusted brand, creating content that breaks through market noise, implementing innovative sales strategies, developing effective website experiences, and integrating AI tools to enhance customer acquisition efforts.
Participants will gain practical knowledge on building in house capabilities, avoiding common implementation pitfalls, and creating sustainable systems for long term success. The focus remains on actionable strategies participants can implement immediately upon returning to their businesses.
Who Should Attend
IMPACT Live is specifically designed for business owners, CEOs, and marketing and sales leaders who struggle with acquiring new customers, face long sales cycles, experience unsteady lead flow, or find traditional agency relationships ineffective. The event attracts professionals from diverse industries including B2B services, building materials, commercial real estate, construction, cybersecurity, franchises, healthcare, home improvement, insurance, logistics, managed services, manufacturing, and retail.
The ideal attendee seeks to differentiate their business by embracing transparency and building genuine trust with prospects and customers, positioning their brand as the clear market leader.
Event Highlights
Beyond the educational sessions, IMPACT Live features special events including the Endless Customers Launch Party celebrating the release of Marcus Sheridan’s new book, networking receptions, interactive workshops, and a live podcast recording. These elements create a vibrant, engaging atmosphere that fosters meaningful connections and collaborative learning.
Speakers Include:
- Marcus Sheridan, Author of “Endless Customers”
- Chris Duprey, Sales Leadership Expert
- Will Smith, Website Strategy Specialist
- Kyle Jepson, Digital Marketing Strategist
IMPACT Live 2025 represents an essential opportunity for forward thinking business leaders ready to transform their approach to marketing and sales, embrace what competitors won’t, and position their companies as the most trusted brands in their respective markets.